Persuasive Speech On Childhood Obesity - 1299 Words

Tommy Anderson, a pudgy young boy, casually walked home from school. As he rounded a corner, a large billboard with four obese children staring down at him caught his attention. The words â€Å"Fat kids become fat adults† written in bold text near the bottom gripped him tightly. Tommy glanced down at his own, bulging stomach; shame oozed its way into his body. He looked back up at the ad, and met the stare of the children displayed on the billboard. The shame flooded out, quickly replaced by a sense of defiant determination. Tommy decided he did not want to be a fat kid any longer. This moment, though he did not know it at the time, would change his entire life. That night, Tommy went home, talked with his parents, and started a diet and†¦show more content†¦This sends the message to the reader that the advertisement is unbiased. It says that the ad does not have anything against obese children. The more subliminal part of the message says that balance is key in solvi ng the problem, which would in this case be a balanced diet and activity routine. The fact that the whole picture is black and white provides a somewhat grim tone for the ad at first glance, making the audience instantly take the matter seriously. Orange has two meanings; cheer and friendliness, because of the sweet taste associated with orange foods and drinks, or hazards and danger, as orange catches the eye quickly considering is not common in nature and our brain is wired to detect abnormalities (â€Å"The Psychology of†). Hunting vests and construction signs are orange for this reason. In this case, the clear intended meaning is to warn against the dangers of childhood obesity. The combination of the two colors paints the advertisement as a grim and hazardous situation that is trying to provide warning for an upcoming peril, which is an ideal setting for trying to caution the public about the widespread yet relatively untreated problem of childhood obesity, also known as the silent epidemic (â€Å"The Silent Epidemic†). It is especially fitting in Georgia, which has the second highest rate of childhood obesity in the United States (Loren). There is also a sharp contrast between the colors, so it amplifies the attention-grabbing capabilitiesShow MoreRelatedChildhood Obesity And Its Effects On Children1188 Words   |  5 Pageslink between childhood obesity and advertising. There has been a rise in childhood obesity in the past few years and many believe, and have evidence to support, that it is partly because of unregulated advertisements aimed towards children. The health of a child is very important childhood obesity is something to be concerned about. The definition of childhood obesity is: having a body mass index above the normal range for age and sex in children. The definition of childhood obesity may not soundRead MoreAdvertising to Children Must Be Banned957 Words   |  4 Pageschildren because they eat the unhealthy foods adverti sed to them on: television, the internet, and even at school. Therefore, an impassioned discussion of possible solutions has been brewing. Advertising is the paid, impersonal, one-way marketing of persuasive information from an identified sponsor circulated through channels of mass communication to promote the adoption of goods, services or ideas. (â€Å"What is Advertising?†) Chuck Blore, a partner in the advertising firm Chuck Blore Don Ruchman, IncRead MoreThe Effects Of Fast Food On Children991 Words   |  4 PagesThe impact obesity has on a child can become life changing. â€Å"According to the CDC if current trends continue, 1 of 3 U.S. adults will have diabetes by 2050† (Evans, W, 2006). 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This source also helps to show that marketing to younger children is widespread through various digital Medias such as internet, iPod, cellphone, and videogames. Children are constantly being marketed to for numerous products from birth all the way to adolescent. The US culture may hold the belief that the media has saturated childhood is to also belief that childhood may be much commercialized (Strasburger, 2011). Advertised